Services

As well as editorial commissions, I can also support with:

  • Copywriting – short, long, taglines, etc

  • Messaging

  • Tone of voice

  • Ghostwriting

  • Brand guides

  • Blog writing and optimisation

  • Newsletters (copy only)

  • Substack

  • Brand & project consulting.

Read more about my services and making a booking enquiry below.

Copywriting

Want a real-life human being to enliven your brand with relatable, engaging copy? Need a ghostwriter for founder newsletters? Or rewrite AI-generated copy that misses the mark? I’ve produced copy for big beauty brands – from packaging to PDPs, email and social. I work across the lifestyle sector and adapt to new TOVs quickly.

Consulting

Need advice on successfully pitching to beauty press? Or honest and constructive insights on how your product or brand launch will be received by consumers? I love sharing my thoughts (and have a lot of them) in whatever form works best for you – written, on a call, or in person.

Open magazine showing a feature on Katie Piper's skin journey, written for OK! by Lucy

Editorial

Want to commission that feature to a freelance writer and trust it’ll be both well written and properly optimised? Need short- or long-term desk cover? With a digital background and over a decade of online and print experience, I’m a strong writer and editor and have a thorough understanding of ever-changing digi best practices.